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Frequently Asked Questions

Questions you often encounter while running ads will be answered briefly.

Why am I still seeing an ad, even though I blocked or reported it?

Ad blocking is imperfect and sometimes we miss blocking an ad for you. You might be seeing an ad even though you’ve blocked or reported it because:

  • Google doesn’t show every ad on the web. If you’re on a non-Google site or app, a different ad technology company might be showing you that ad.
  • Advertisers use many different formats and styles of ads for the same products, and you might be seeing an ad similar to the one you blocked.

How does Google make guesses about me?

You can see which categories you’re currently getting ads for in My Ad Center’s ManagePrivacy tab. When a business places an ad, it often chooses which categories of people it wants to show their ads to. For example, a roofing service may choose to show its ads to homeowners rather than renters.

Your activity on Google sites and apps is used to infer which categories are most relevant to you — and then to show you ads meant for people in that category. Sometimes our estimates are wrong, and you can update or turn off any category.

Why am I still seeing ads related to a category I’ve turned off?

When you turn off a category, your info for that category will be deleted and that category won’t be used to show you personalized ads on Google services, like Search and YouTube.

If you’re on a non-Google site or app, a different ad technology company might be showing you that ad.

If you’re on a Google site or app, you might see an ad that seems related to a category you’ve turned off because of other preferences you’ve set in My Ad Center or because the ad is contextual. Contextual ads are based on factors like the time of day, the topic of the website you’re visiting, your approximate current location, or your current search.

How do you advertise on Facebook?

You can advertise on Facebook by following the steps mentioned below.

  • Create an FB business manager account.
  • Create your Facebook business page, or connect your business manager to it if you have already created it.
  • Select “Ads Manager” and create your Facebook advertising campaign.
  • Choose an objective for your campaign (e.g., brand awareness, conversions, etc).
  • Define your target audience. Consider factors like location, age, gender, interests, and buying behavior to define your target audience.
  • Set a daily or lifetime budget.
  • Create ads with an image, video, or carousel format, incorporating compelling ad copy, and call-to-action.
  • Select where you want your ads to appear (Facebook, Instagram, Stories, Reels, etc).
  • Launch your ads and optimize its performance.

How can you create a business account on Facebook?

A Facebook business account can be created by following the steps below. You must have a personal Facebook account to get started.

  • Create a business page after logging into your Facebook account.
  • Fill in details related to your business (location, work hours, contact information, and so on).
  • Make a business profile by setting up a Facebook business manager.
  • Create a Facebook ad account to get started with your ad campaigns.

How can you add a business page on Facebook?

Without a personal Facebook account, you cannot add a business page on Facebook. So, make sure to create one.

  • Click on Pages on the left side menu after logging in.
  • Click Create New Page from the Pages and Profile menu.
  • It is advisable to add a business name that matches your website or blog. While choosing categories, remember you can choose up to three. Next, you need to add a bio. This may be optional, but it is very much advisable, as the bio space tells readers what your brand is about and what it stands for. Once these details are added, click Create Page.

Facebook Ad Account Suspended: What does it mean?

Getting your Facebook ad account suspended is a major setback that derails campaign progress, as all active ads are paused and rejected. Marketers lose access to various tools in the Facebook Ads Manager dashboard. For instance, they cannot analyse historic ad performance or view insights for paused ads.

A Facebook suspended ad account doesn’t allow marketers to add new payment methods or set up new ad campaigns. As the account becomes inactive, all team members with access to the Business Manager are unable to run new ads.

Why has Facebook Suspended my Ad Account?

Billing issues and security risks are the most common reasons behind a Facebook ad account suspended due to “unusual activity”. It’s wise to check your credit card and payment settings as soon as you notice any restrictions or if active ad campaigns appear paused. A hacking attempt can also get your Facebook ad account suspended or if you start spending too much on ads.

Before we dive into other reasons behind a Facebook ad account suspended, it’s wise to check your payment methods and scan your account for potential hacking attempts. If you notice anything suspicious, report it right away.

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